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Cash flow versus profit

KS4 · 30 minutes · Explain why profitable firms fail.

Visual learning map for Cash flow versus profit: observe, try, then explain. Explain why profitable firms fail.
Visual learning map for Cash flow versus profit: observe, try, then explain. Explain why profitable firms fail.

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Our learning goal

Explain why profitable firms fail.

Your turn: Choose one thing you would like to understand by the end.

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My lesson notes & project
Full teaching script
  1. Today: Cash flow versus profit. Our goal: Explain why profitable firms fail.
  2. Take one idea at a time. Pause after each sentence; ask for repetition whenever you need it.
  3. Profit is sales minus costs over a period. Cash flow is money actually in and out, when it moves. A firm can be profitable on paper and still die because customers pay in 90 days while wages fall due weekly. Cash is oxygen; profit is food.
  4. Together: choose one example from the explanation and show how it works. What do you notice?
  5. Your turn: Build a three-month cash-flow forecast for a small café.
  6. Reflect: what made sense, and what would you like explained differently?
Teacher lessons & videos

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